Better organic essentials 

for real life families. 


Making better things for your baby. 
Making things better for our planet.  
Better organic essentials 
for real life families. 

Making better things for your baby. 
Making things better for our planet.  
Why GOTS Certified Cotton 

We believe GOTS certified organic cotton is the thoughtful, better choice. And when we say better we mean it. We felt over 100 fabrics before settling on the one. Our super soft, sustainable fabrics are the next best thing to snuggling skin-to-skin.


Better organic essentials for real life families 

Making better things for your baby. 
Making things better for our planet.

_________

Why GOTS Certified Cotton

We believe GOTS certified organic cotton is the thoughtful, better choice. And when we say better, we mean it. We felt over 100 fabrics before settling on the one. Our super soft, sustainable fabrics are the next best thing to snuggling skin-to-skin.


Better For Our Planet


Think of GOTS certified as the gold standard for eco-friendly fabrics. At every step of the supply chain—from seed to soil to you—it complies with the strictest standards. Our farmers are committed to protecting our planet for generations to come. 


No GMO or chemically modified seeds 


No chemical fertilizers or pesticides 


Crops are grown in rotation to protect the soil + diversity 


Requires 40% less water than conventional cotton 


Reduces pesticide runoff in our water sources + protects wildlife



Better For Your Baby


Your baby’s skin isn’t just sensitive‚ it actually absorbs more of everything it touches. It’s why we searched for sustainable cotton in its purest form made without pesticides, toxic dyes or harmful bleach. 


And it’s why our cotton feels different than anything you’ve touched before. Exceptionally soft is our secret sauce—our fabrics pretty much feel like cuddling on a cloud.

Better For Our Planet 

Think of GOTS certified as the gold standard for eco-friendly fabrics. At every step of the supply chain—from seed to soil to you—it complies with the strictest standards. Our farmers are committed to protecting our planet for generations to come. 


 No GMO or chemically modified seeds 


 No chemical fertilizers or pesticides 


 Crops are grown in rotation to protect the soil + diversity 


 It requires 40% less water than conventional cotton 


 Helps reduce pesticide runoff in our water sources + protects wildlife


Better For Your Baby 


Your baby’s skin isn’t just sensitive—it actually absorbs more of everything it touches. It’s why we searched for sustainable cotton in its purest form made without pesticides, toxic dyes, or harmful bleach. And it’s why our cotton feels different than anything you’ve touched before. Exceptionally soft is our secret sauce—our fabrics pretty much feel like cuddling on a cloud.


Better for Communities


GOTS certified means our farms and factories have better working conditions and provide higher wages. Last year alone, we helped employ 14,000+ people across the globe in workplaces committed to cultivating safe and fair practices. For us, community is the heart of everything we do. Safe and happy families are essential for a thriving planet.


Better For Communities 


GOTS certified means our farms and factories have better working conditions and provide higher wages. Last year alone, we helped employ 14,000+ people across the globe in workplaces committed to cultivating safe and fair practices. For us, community is the heart of everything we do. Safe and happy families are essential for a thriving planet.




M+A Positive Impact in 2019 



Protected our groundwater from 105,000 lbs of harmful pesticides and fertilizers





Saved the planet 646,006,336 gallons of water—40% less than conventional cotton




Helped employ 14,000+ people globally in safe jobs with fair wages



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